OFFERING RING MAP · DOC 05 + DOC 03 §6

7 Ring × 5 Tier

Topologi pricing & buyer-segment lengkap. Harga frozen hingga 2026-10-22. Ring progression linear kecuali enterprise procurement.

Ring 1Ring 2Ring 3Ring 4Ring 5Ring 6Ring 7

7 Ring Detail

Ring 1–7 · Setup · Monthly · KPI · Upsell path

Ring 1 · Vertical Outcome

Fast cash, proof of value

L4T1
Setup
Rp 3 jt – Rp 7,5 jt
Monthly
Rp 300 rb – Rp 750 rb
Kontrak min
3 bulan
Delivery
3–7 hari
Buyer: UMKM, Calon Owner
Produk: J, N, O
Owner repo: pre-barber-and-coffee
KPI
  • close_rate≥ 20%
  • churn_max≤ 10% @ 3 bulan
Upsell:Ring 2 → Ring 3

Ring 2 · White-Label Replication

Distribution scale, agency revenue

L4T2
Setup
Rp 10 jt – Rp 25 jt
Monthly
Rp 1 jt – Rp 3 jt
Kontrak min
6 bulan
Delivery
2–3 minggu
Buyer: Agency, Konsultan
Produk: K, L, M
Owner repo: sovereign-vertical-wl-builder
KPI
  • white_label_active≥ 5 per agency/holding dalam 6 bulan
Upsell:Ring 3 → Ring 7

Ring 3 · Operational Control

Recurring SaaS, budget discipline

L2T3
Setup
Rp 15 jt – Rp 40 jt
Monthly
Rp 2 jt – Rp 6 jt
Kontrak min
12 bulan
Delivery
2–4 minggu
Buyer: Operator Multi-Brand, AI-Heavy Team
Produk: D, E, F
Owner repo: Lane-eco-budget-control-system
KPI
  • ai_cost_savings≥ 30% dalam 2 bulan
  • prompt_violation_max≤ 2% per minggu
Upsell:Ring 4 → Ring 5

Ring 4 · Private Command

High-ticket founder lock-in

L3T4
Setup
Rp 35 jt – Rp 90 jt
Monthly
Rp 5 jt – Rp 15 jt
Kontrak min
12 bulan
Delivery
4–6 minggu
Buyer: Founder, Venture Builder
Produk: G, H, I
Owner repo: webapp, Sovereign-ecosystem
KPI
  • founder_daily_active≥ 5x/minggu
  • decision_velocity+50%
Upsell:Ring 5 → Ring 7

Ring 5 · Enterprise Governance

Platform moat, massive ARR

L1T5
Setup
Rp 50 jt – Rp 200 jt
Monthly
Rp 5 jt – Rp 15 jt
Kontrak min
24 bulan
Delivery
6–12 minggu
Buyer: Holding, Regulated
Produk: A, B, C
Owner repo: Sovereign-os-platform
KPI
  • nrr_min≥ 110%
  • audit_findings0
  • enterprise_logo≥ 1 per 6 bulan
Max discount 20% · Founder approval wajib
Upsell:Ring 7

Ring 6 · Marketplace / Template

Passive tail revenue

HubT1 / T2
Setup
≤ Rp 3 jt
Monthly
≤ Rp 500 rb
Kontrak min
instant
Delivery
self-serve instant
Buyer: Semua segment (passive)
Produk: P, L
Owner repo: sovereign-marketplace, webapp (katalog)
KPI
  • transactions_monthly≥ 50 (F5 end)
  • gmv_monthly_idrRp 30 jt
Upsell:Ring 1 → Ring 2

Ring 7 · Advisory & Retainer

Human-layer service premium

HubAdd-on
Setup
Rp 0
Monthly
Rp 5 jt – Rp 20 jt
Kontrak min
3 bulan
Delivery
sesi 60–90 menit + async
Buyer: Semua tier (add-on)
Produk: F (advisory mode), M (advisory mode)
Owner repo: sovereign-advisory-crm, webapp (entry)
KPI
  • retention_6mo≥ 80%
  • nps≥ 60
Upsell:Strategic advisor Fase 4+

5 Tier Pricing

T1 Entry → T5 Enterprise · Progression kanonik

Tier · NamaRing primaryBuyerSetupMonthlyKontrakPrepay discountMax discount
T1 · Entry1, 6UMKM, Calon OwnerRp 3 jt – Rp 7,5 jtRp 300 rb – Rp 750 rb3 bln10%—
T2 · White-Label2Agency, KonsultanRp 10 jt – Rp 25 jtRp 1 jt – Rp 3 jt6 bln10%—
T3 · Control3Operator Multi-BrandRp 15 jt – Rp 40 jtRp 2 jt – Rp 6 jt12 bln15%—
T4 · Founder4Founder, Venture BuilderRp 35 jt – Rp 90 jtRp 5 jt – Rp 15 jt12 bln15%—
T5 · Enterprise5Holding, RegulatedRp 50 jt – Rp 200 jtRp 5 jt – Rp 15 jt24 bln15%20% ⚠ founder

Add-ons

Upsell components · Fleksibel per tier

Custom flow / integrasi

one_time
Rp 3 jt – Rp 10 jt
Tersedia dari T2+

Governance retainer

monthly
Rp 1,5 jt – Rp 5 jt
Tersedia dari T3+

Strategic advisory (Ring 7)

monthly
Rp 5 jt – Rp 20 jt
Tersedia dari T1+

Premium SLA 99.9% + 24/7

monthly
Rp 3 jt – Rp 20 jt
Tersedia dari T4+

Private deployment

one_time
Rp 10 jt – Rp 30 jt
Tersedia dari T4+

Compliance pack SOC2/ISO

yearly
Rp 20 jt – Rp 50 jt
Tersedia dari T5+

Phase × Ring Matrix

Ring activation per fase F0 → F5

RingF0F1F2F3F4F5
Ring1PrepPrepAktifAktifAktifAktif
Ring2PrepPrepAktifAktifAktifAktif
Ring3PrepPrepAktifAktifAktifAktif
Ring4PrepPrepPrepAktifAktifAktif
Ring5Prep——PrepAktifAktif
Ring6——PrepPrepPrepAktif
Ring7—PrepPrepAktifAktifAktif

Ring Canon Guards

Rule inviolable untuk pricing & progression